<img alt="" src="https://secure.leadforensics.com/65214.png" style="display:none;">

Online fraud is a huge cost to the economy — and the retail sector takes some of the hardest hits. Loyalty balances are being targeted. Help desks are being weaponised. And AI is changing the rules on both sides of the fight.

In this fireside chat, ProofID CEO Tom Eggleston is joined by Paul Heaney, CTO at ProofID, and Matt Berzinski, Senior Director of Product Management at Ping Identity, to unpack what's really happening behind the headlines, from the household-name breaches dominating the news to the quieter, costlier attacks targeting customer accounts and stored loyalty value.

The conversation explores how leading retailers are rethinking the balance between security and customer experience. The panel digs into why MFA on its own falls short, and where identity verification really needs to sit to stop the social engineering attacks now hitting help desks and account recovery flows. AI is reshaping the fraud equation on both sides, from sharper attacks to the looming reality of agentic commerce.

Watch the on-demand discussion to hear the full conversation, the real-world examples, and the practical steps retailers can take to stay ahead.

SPEAKERS
tom eggleston CEO ProofID-1

Tom Eggleston

CEO, ProofID
PaulHeaney 2C2A3490-2

Paul Heaney

CISO, ProofID
PING-MattBerzinski-A

Matthew Berzinski

Senior Product Director, Ping Identity

Related resources

Fraud in the Age of AI: Fireside Chat

8 May 2026 - 2 min read

Fraud in the Age of AI: Fireside Chat

Unlock User Freedom with Decentralised Identity

18 Jul 2025 - 2 min read

Unlock User Freedom with Decentralised Identity

All Change: Building a Secure Identity Strategy for Higher Education’s Next Decade

16 Jul 2025 - 2 min read

All Change: Building a Secure Identity Strategy for Higher Education’s Next Decade

Are We Human

25 May 2025 - 2 min read

Are We Human

CONTACT US

Build Confidence into Your Security, Today and Tomorrow

Talk to the ProofID team today, and let’s explore the perfect-fit security solution for your organisation.